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Franchise SEO

Some franchises may have a challenge in the digital space. Often, each of their multiple locations get outranked by other businesses. Without extensive search engine optimization (SEO), that problem will continue. WhooSEO’s franchise SEO solves this problem, ensuring that each of your locations succeeds on search engines like Google and Bing. Without this, your locations will continue to struggle locally. And when each location struggles, the franchise as a whole struggle.

We are a franchise marketing company that gets your locations to the top of local searches. This gives you a competitive edge — against other franchises and smaller businesses as well.

We work with your strengths while taking a local approach, making sure that your entire business thrives. With our SEO franchises get more web traffic and convert more visitors into paying customers. It’s transformative growth available to you when you contact WhooSEO.

franchise seo

What is SEO for Franchises?

Did you know that just because you’re a franchise, you might still have lower authority on search engines compared to smaller local businesses? Why is that important?

Because in the 21st century, search engines are how your potential customers find out where to go for the products and services you provide.

Think about it. People don’t check the yellow pages or read newspaper ads anymore. When they need something, they go straight to Google or Bing.

If you aren’t at the top of the search engine results pages (SERPs), you won’t get the massive amount of relevant traffic coming to you. Instead, they are going to your competitors that are making use of SEO.

Our franchise marketing services make sure your business dominates the SERPs on the internet’s biggest websites, like Google. At that position, you get massive improvements in brand awareness and a ton more traffic.

Not convinced, yet? Check out these SEO franchise opportunities:

✔ More than half of people searching on Google, Bing or Yahoo click on the first three search results.
✔ A whopping 84% of people trust online reviews the same as word of mouth.
✔ 90% of searchers click on a link that appears on the first page of results.
✔ About 60% of total searches are made on mobile devices, and that number goes up to 70% in some sectors, like food and beverage.

As a franchise SEO company, we help you claim the massive amount of potential customers that are searching online. We do so by creating relevant content, crafting a great user experience, and transforming your website into a conversion machine.

In such a competitive space, online marketing a franchise can’t just rely on the size of your company. You need to target the specific areas your businesses are in, as well as having a global strategy in place to succeed.

WhooSEO targets key metrics to maximize the power of your web presence, including:

● How much time do visitors spend on your website?
● What type of content do they engage with (like videos, blogs or interactive forms)?
● Do they visit multiple pages on your site (bounce rate)?
● What is their everyday activity on the website?
● Do they visit your website repeatedly?

All these questions are, in fact, components that may indicate the authority of your website on search engines. Beyond engagement, there are also off-site factors that can improve your ranking on SERPs, including the number of links to your website that appear around the internet (called backlinks).

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Franchise SEO Services from WhooSEO

SEO is key for online marketing a franchise. But how do we do it?

Local SEO

Local SEO for franchises is important: most people looking for businesses are including terms that bring up local results.

Keyword Research

SEO keyword research is performed to get the top keywords with higher search volumes.

Content Creation

To get more potential customers to your website, you need relevant content.

Technical Analysis

We review your speed & structure to identify improvement opportunities.

On-Page SEO

This could involve the editing of meta data, improved content placement etc.

Off-Page SEO

We seek out meaningful partnerships to produce a wealth of high-quality backlinks

What are the Benefits of Franchise SEO?

Boost Traffic and Conversions

SEO all begins with boosting online, organic (unpaid) traffic. 55% of searchers click on only the first three results in the search engine listing, so if your website is not in the top results, it means you are losing business.

That’s why experts always recommend going for optimization strategies that target your sector and are tailored to each location. WhooSEO’s franchise marketing services also improve your website’s ability to turn visitors into paying customers.

Build Your Brand

As a franchise, you know the importance of your brand. You need a franchise advertising agency able to maintain and grow the quality and perception of your brand. SEO does this in multiple ways.

By ranking first in SERPs, you establish yourself as a leader in your field. We accomplish that with strong backlinks, optimized content, technical adjustments to your site, and a rich mixture of short and long-tail keywords.

Get a High Return on Investment

Franchise online marketing should always come down to one question: what is the return on investment? Compared to more traditional marketing methods, the firm can get you big results for a fraction of the cost.

SEO does not have the high material costs of traditional marketing. There are no expensive ad buys, no astronomical billboard rentals. When you are in so many locations, those costs add up fast. Instead, SEO goes right to where people are looking for products and services. It’s lean, and it delivers big.

What Do Our Clients Say About Us?

Clients keep coming back to us as their franchise digital marketing agency. Our partners love the explosion in business and the care we take to support each location.

How Can We Help Your Franchise?

If you want each of your locations to succeed (and we know you do), then you need high quality franchise SEO. And that means you need WhooSEO.

We leave no stone unturned to provide our clients with the best search engine rankings possible. From keyword research and optimization of your websites to using local SEO best practices, WhooSEO has you covered.

And the best part? We only use white hat SEO processes so your franchise website lands in Google’s good graces.
Keen to make your locations thrive on search engines? Keep reading to get more familiar with our franchise SEO services!

Why Choose Us for Franchise SEO?

Our team of experts know how to get franchises like yours a leg up on all your competitors. We get your web presence in fighting trim — capable of taking on other franchises and local competitors.

By using a variety of breakthrough techniques and established SEO services, we can assist you to boost the search engine rankings of your website. Our professionals understand the difficulties franchises have promoting their many locations, and we can help you surpass them — even in the most competitive marketplaces.

Remember, if you are not ranking competitively in Google or Bing, you are losing business. That’s where our SEO for franchises helps move the needle. In short, if you want to increase revenue and optimize your marketing costs all while getting more customers to each location, you should consider our help.

Want to learn more about how we can help you grow your SEO? Touch base with our dedicated strategist about franchise SEO services, request the free SEO evaluation!

Frequently asked questions

FAQ

What does SEO do for a franchise business?

SEO helps franchise businesses show up at the top of search engine result pages when target customers search for the franchise, its products, services, or information.

How do you market a franchise?

Establishing the franchise as a brand is the main essence of franchise marketing. This often involves creating a comprehensive marketing plan that uses a variety of strategies, such as advertising, promotions, PR campaigns, and social media.

What is a franchise marketing strategy?

A franchise marketing strategy is a plan that uses various marketing tactics and channels to promote the brand, build awareness, and drive sales. It is the technique of attracting end consumers and possible franchisees to its brand. It’s essential to earn consumers’ confidence by gaining their trust in the brand and encouraging them to purchase the franchise concept. Staying up with industry developments and best practices is critical for long-term success.

What are the forms of marketing in franchising?

Product, job, investment, business format, and conversion franchise are the five most common franchises. The marketing forms have to be according to the franchise forms. Each of these forms requires its unique approach to marketing to be successful. Whether you’re using traditional advertising methods or newer online tactics, it is important to consider your target market, brand positioning, and other key factors when developing your marketing strategy for a franchise business.

Is franchising a marketing strategy?

Though franchising is a business expansion strategy, it can be seen as a marketing strategy because it involves selling a proven business model to others who want to start their own business. By doing this, franchisors can expand their business quickly and efficiently without developing new locations from scratch. Franchisees also benefit from brand recognition, marketing support, and other advantages of being part of an established franchise system.

What's the best way to do franchise marketing?

There is no one-size-fits-all answer to this question, as the best way to do franchise marketing depends on several factors, including your target market, brand positioning, and budget. However, some general tips for success include developing a comprehensive marketing plan, using traditional and digital marketing tactics, building brand awareness and credibility, and staying up-to-date with industry trends.