Do you know the biggest factor preventing you from growing your business?
You aren’t ranking high on search engines. Today, people are researching HVAC on the internet. They aren’t asking around, they aren’t checking yellow pages, and they aren’t looking for air conditioning advertising in the paper or on billboards. They do what we all do when we have a question: ask Google. That’s why HVAC SEO marketing is crucial to your success.
But what exactly is SEO? It’s a set of practices that makes your website more visible on online searches. It isn’t just about your website, either. WhooSEO’s SEO services include techniques both on and off your site.
With our HVAC SEO in place, potential customers in your area will see your name first when they search. And to understand how big of a difference that makes, consider these key statistics:
✔ Over 89% of people use search engines to look for solutions to their home repair and improvement needs.
✔ 90% of searchers click on a link that appears on the first page of results.
To get high HVAC rankings, you need compelling content that’s relevant to your potential customers. You can’t just stuff keywords into your copy — Google will punish you for that. Instead, you need informative content that brings people to your site and converts them to paying customers.
WhooSEO creates that content for you, as well as perfecting the code and structure of your website to make it friendly to search engine algorithms. Then, we monitor visitor behavior through a number of key metrics, like:
● What type of content do they engage with (like videos, blogs or interactive forms)?
● Do they visit your website repeatedly?
● What is their everyday activity on the website?
● How much time do they spend on your website?
● Do they visit multiple pages on your site (bounce rate)?
All these questions are, in fact, the real factors that may indicate the authority of your website on search engines.