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If you have a business-to-business (B2B) company, you want to have a website that delivers powerful results. That means you need search engine optimization (SEO). We are the best B2B SEO agency, offering services that bring dependable traffic to your online platform.
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B2B SEO Services Can Help

Using B2B SEO to create organic traffic is a must have in today’s economy. Everyone is racing around trying to be high in search engine results (SERPs). That means your website needs strong design to be visible to potential customers online.

Statistics show that over 70% of B2B customers do an online search first. If your website is optimized for the keywords and search terms those users are searching with, then your company can be the first one they see. You just need to know how to get there — and that’s what we do. That’s the power of B2B lead generation SEO.

We offer premier B2B SEO solutions for companies of all sizes. Our services turn every smartphone and computer into a salesperson for your team, connecting potential customers with your website.

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Benefits of SEO For B2B Companies

Traffic and Conversions

64.5% of online search users click on the first three results. We can assist you with the right B2B website strategy, using our knowledge to drive meaningful results.

Authority Impacts

B2B search engine marketing requires more than just the right keywords; it requires high quality content on your page. That leads to more shares and more authority.

Greater Brand Awareness

SEO unlocks the power of online search engines to make your brand look prestigious and successful. That communicates your brand identity to potential customers.

Higher Return On Investment (ROI)

SEO for B2B businesses brings higher return on investments. Organic search outperforms many marketing tactics all at a better value.

Make You More Competitive

Our agency gives your website a clear roadmap to make the changes needed to leave your competition in the dust.

Off Site SEO

We get you the B2B backlinks that produce independent organic traffic streams and solidify your place on search engine results.

What Is SEO For B2B?

Experienced B2B professionals know that word of mouth isn’t enough to grow your business. You’re going to need an effective online presence, and that means you’re going to need SEO expertise specifically crafted to your field. SEO is a group of strategies and processes, tailoring your B2B site content to show up first on search engines like Google or Bing. The higher your ranking on searches, the more likely customers will click your link and not your competitor’s.

A strong B2B SEO strategy includes embedding powerful search terms into the DNA of your website and creating content that will rocket your website to the top of Google. But B2B keywords aren’t enough. The reason WhooSEO is the leader in the field is our 360-degree approach to creating qualified conversions, meaning more customers for your business.

Some interesting facts about B2B SEO marketing:

✔ 68% of online experiences start with search engines, especially Google
✔ 53.33% of the total web traffic comes from organic searches
✔ 76% of people who did a local search using their smartphones end up visiting a local business within a day
✔ 70% of prospective B2B customers search online first

How Do Our B2B SEO Services Work?

At a minimum, the best SEO companies for B2B should provide:

● Site Audit: Our first step is a site audit. This helps us create a suite of B2B SEO tactics and also helps you avoid fatal errors in design. We analyze current content, mapping, coding, backlink profile and keyword density so that we can flag all potential issues and strengths.

● Keyword Research: Keyword research is another essential process that drives your organic traffic efforts. At WhooSEO we do keyword research to find out the best SEO keywords for your B2B company. We will carry out the keyword research thoroughly for both your website and your competitors’. We use industry leading B2B SEO tools, like Ahrefs, Brightedge, and Semrush. We can also do advanced segmentation to separate mobile and desktop keywords, as well as Keyword GAP analysis.

● Tracking Setup: Next, we analyze the tools you’re currently using. We may need to suggest additional “essential” measurement tools that will track and report your SEO performance with adequate analytic outputs. These produce customized, regular reports to fit each client. We can also use tools to track the user’s journey through your website.

● Next Steps: Once we have moved forward on our recommendations and on-page optimization strategy, our work has only begun. As the site progresses, we will continue to support you to strengthen your SEO effects with outreach and link building, creating long-term boosts to your online success.

What’s Included In Our SEO B2B Marketing?

Our SEO services for B2B companies could include the following:

● Performing Competitive Digital Analysis: We perform a competitive digital analysis by comparing you and your competitors. This also features various GAP overviews.

✔ Complete a comprehensive competitive marketing analysis to see how you stack up in comparison to your top 3-5 competitors in the SERP using data tracking tools and software
✔ Create goals and corresponding SEO strategies
✔ Perform B2B SEO keyword research and identify the top driving keywords related to B2B services with higher search volumes
✔ Establish your baseline for website structure and code, then compare it with your competitors to create a sales-driving and actionable plan

● Optimizing Website Code and Content: We optimize your website code and content to make it SEO friendly.

Edit your websites structure and code to be in-line with best SEO practices
Make your B2B site mobile responsive, secure, and fast
Edit and optimize your existing website pages for creative content and search visibility

● Creating New Website Content: In order to make you outperform your competitors, we create new website content.

✔ Creating or enhance existing SEO creative content assets
✔ Optimize and create content for voice searches and digital assistants
✔ Publish targeted and well written content and implement a B2B blog strategy

● Managing Local SEO: We manage local citations or local SEO to target the most relevant B2B customers.
✔ Manage, discover and monitor local SEO and backlinking opportunities to build up authorities
✔ Optimize your company’s social media listings for local SEO best practices
✔ Optimize your Google My Business account for your business address, business hours, maps, etc.
✔ Locate and audit existing citations across directories like Yelp, Yellow Pages etc.

● Bespoke Outreach: While doing a backlink audit of your competition and yourself will help, this alone will not suffice if you are up against big competitors.

✔ Fix broken links and bad referrals that can damage your ranking.
✔ Set a monthly or quarterly outreach budget for national, regional and more global publications if you want to be very competitive against major players.
✔ But getting local citations and fixing broken links isn’t enough. WhooSEO will help you plan a path to success regardless of your market (Europe, North America, Asia, etc.). We go above and beyond blind outreach with a PR provider and instead find ways to supercharge your link acquisition process.

WhooSEO is excited to work with you as you B2B SEO consultants.

We Will Help You Succeed

Unlike many service providers, at WhooSEO, we are exclusively focused on organic search traffic. By using this approach, we aren’t spread across several verticals. That focus and well-earned experience makes us the top performing, most dedicated B2B SEO firm.

Our management team is data-driven, knowledgeable, and able to service many verticals including B2B in different languages or countries. We are keen to support local firms and large enterprises, handling business and client facing prospects. No matter where you are on the globe or your current marketing strategy, we are able to help. We are confident that our services will enhance your reach and effectiveness.

When you team up with WhooSEO, you empower your B2B business to thrive in old and new markets by skyrocketing your customers and brand recognition. Get in touch or better yet ask about our free SEO evaluation with us and experience exponential growth.

Frequently asked questions


What is B2B in SEO?

Business-to-business SEO refers to an SEO strategy that is aimed at optimizing a business website where the target audience is business customers. The best SEO strategies include ones where the webpages improve the chances of a visitor buying their services.

Does SEO Work for B2B?

SEO is the same for B2B as it is for B2C. Google or other search engines do not alter their ranking algorithm based on the type of content that is displayed on a website. You will find that excellent B2C SEO strategies will work when ranking B2B websites.

Is SEO Good for B2B?

SEO is great for B2B websites because it will increase rankings in the SERPs. This means more potential customers will see the offer, which leads to more sales. SEO is a long-term marketing strategy that has the potential to result in a steady stream of sales.

How can I improve my SEO B2B?

You can improve your B2B SEO by using featured snippets, optimizing content for user intent, response content, targeting brand-new keywords and increasing dwell time. Also, create an SEO-optimized website structure.

Why do B2B companies need SEO?

B2B companies need SEO to increase the number of potential buyers that view their products and services. Improving SEO will add sales and subscriptions, which allows the business to grow. SEO is a long-term strategy that will increase the market share of a business. It also improves brand-building through informative blog posts.

What is B2C SEO?

B2C SEO refers to improving the search engine result page rankings of web pages that sell to customers. The process increases visibility and search traffic, which leads to more sales.

Is HubSpot good for SEO?

HubSpot is a great platform for SEO because it is packed with features and tools that will allow you to increase SERP rankings. the built-in SEO features come at no extra charge and are beginner-friendly. They allow for website wide implementation to provide a consistent ranking boost for all pages.

What is SEO marketing HubSpot?

SEO marketing on HubSpot is the process of adding web pages and increasing their ranking on the search engine result pages. The process will increase website traffic and allow more customers to see the product or services page.

How is B2B different from B2C marketing?

The main difference between B2B and B2C marketing is the intended target audience. B2B marketing focuses on marketing to other businesses, whereas B2C is about marketing directly to customers.

What is better, B2B or B2C?

B2B customers are much slower to act and can require more resources to buy your products or services. However, the average amount spent by B2B customers is higher to justify the extra marketing cost. B2C sales require less convincing and marketing spend.

What is the best B2B marketing strategy?

Some of the top B2B marketing strategies include targeting millennials, using a B2C approach, increasing the length of the buying cycle, focusing on first-party data, including automation with AI, using an SEO keyword funnel and using multiple marketing channels.

What are the basics of B2B marketing?

The basics of B2B marketing include social media marketing, email marketing, event marketing, mail drops, print advertising, cold calling and networking.

What are the best practices of B2B marketing?

The best practices of B2B marketing are knowing your customer, having a customer centric vision, offering a personalized experience, educating your customer, offering post-purchase support and adopting customer self-service.

How to create a B2B marketing strategy?

You can create a B2B marketing strategy by segmenting your market and focusing on a specific segment. Then you can run a competitor analysis to determine the resources required. Next, you create a buyer journey that includes the complete cycle of interest to loyal customers.

What are the benefits of B2B marketing?

The benefits of B2B marketing include making intricate, subtle and technical content understandable to the target market. It allows users to be persuaded and understand the products and services you are offering.