SEO tweaks your online content and expands its presence across multiple platforms to make your website more visible in online searches.
French SEO unites several strategies and processes that puts your website at the top of search engine rankings, and it does so with a focus on French language users. Simple transliteration is not enough!
French GDP per capita has been steadily rising since 2009, and emerging markets in Africa represent astonishing possibilities for growth. All in all, 275 million people speak French around the world. And yet, few companies create content for French speakers. And when they do, they usually simply translate from the original language. To succeed in French SEO — simple translation is a recipe for failure.
There aren’t just language-specific tactics, but culture-specific considerations as well. We go beyond aping ad agencies in Paris, making sure to match all of your content to the exact markets you are targeting.
To do this, adding in a bunch of French keywords on a blog isn’t enough. WhooSEO’s French SEO services are the best in the business because we have a proven approach to make qualified conversions in the specific regions and cultures you want to excel in.
Some important information on SEO marketing:
✔ 53.33% of total website traffic comes from organic searches
✔ 68% of online experiences start with search engines, especially Google — no matter their first language
✔ 70% of prospective customers search online first
✔ 76% of people who did a local search using their smartphones end up visiting a local business within a day
French SEO Best Practices
At a minimum, the best French SEO strategy should provide:
● Site Audit: We analyze current content, mapping, coding, backlink profile and keyword density so that we can flag all potential issues and strengths. This helps us create a suite of SEO tactics and also helps you avoid fatal errors in design.
● Keyword Research: Keyword research drives your organic traffic efforts. At WhooSEO, we do keyword research to find out the best SEO keywords for your company. We use industry leading SEO tools, like Ahrefs, Brightedge, and Semrush. We can also do advanced segmentation to separate mobile and desktop keywords, as well as Keyword GAP analysis.
● Tracking Setup: Next, we produce customized, regular reports to fit the client. We do this by first analyzing the tools you’re currently using. We may need to suggest additional “essential” measurement tools that will track and report your SEO performance with adequate analytic outputs. We can also track the user’s journey through your website.
● Next Steps: Once we have our on-page optimization strategy, we are ready to think long-term. As the site progresses, we will continue to support you to strengthen your SEO effects with outreach and link building, creating ongoing boosts to your online success. Guest blogging for websites based in France and other French speaking areas might be a part of this process.
How to do French SEO?
Just like any SEO company in France, everything we do will be specifically crafted to French content. Our SEO services for French companies could include the following:
● Performing Competitive Digital Analysis: We compare you and your competitors with advanced digital analysis.
✔ Complete a comprehensive competitive marketing analysis to see how you stack up in comparison to your top 3-5 competitors in the SERP using data tracking tools and software
✔ Create goals and corresponding SEO strategies
✔ Perform SEO keyword research in every relevant language and identify the top driving keywords with higher search volumes
✔ Establish your baseline for website structure and code, then compare it with your competitors to create a sales-driving and actionable plan
● Optimizing Website Code and Content: We optimize your website code and content to make it SEO friendly.
✔ Edit your website’s structure and code to be in-line with best SEO practices
✔ Make your site mobile responsive, secure, and fast
✔ Edit and optimize your existing website pages for creative content and search visibility
● Creating New Website Content: In order to make you outperform your competitors, we create new website content with creators fluent in French.
✔ Creating or enhance existing SEO creative content assets
✔ Publish targeted and well written content and implement a blog strategy
✔ Optimize and create content for voice searches and digital assistants
● Managing Local SEO: We also create a regional SEO strategy for every area you’re in.
✔ Optimize your company’s social media listings for local SEO best practices
✔ Optimize your Google My Business account for your business address, business hours, maps, etc.
✔ Locate and audit existing citations across directories like Yelp, Yellow Pages etc.
✔ Manage, discover and monitor local SEO and backlinking opportunities to build up authorities
● Bespoke Outreach: While doing a backlink audit of your competition and yourself will help, this alone will not suffice if you are up against big competitors.
✔ Fix broken links and bad referrals — these can damage your ranking
✔ Create an outreach budget and timeline for a range of publications
✔ Our team will help you plan a path to success tailored to fit markets around the globe. We put your website through a link acquisition process, ensuring long term, dependable results.
We Will Help You Succeed
The agency’s French SEO services are focused on bringing your website organic search traffic in the precise areas you do business in. We are like your SEO agency in Paris, Montreal, or elsewhere. We are entirely committed to digital marketing in French, and we want to put our expertise and experience to work for you.
Our data-driven team has the know-how to make winning strategies for marketing in multiple French language regions because we’ve done it before. We don’t have to adapt our experience to French SEO — our experience is French SEO. Whether your company is large or small, does business in Europe, Canada, Africa or elsewhere, WhooSEO is the French SEO agency for you.
Contact us for any general question or better yet request a free SEO consultation and let’s start supercharging your business with SEO!
