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Spanish SEO

WhooSEO is the leader in search engine optimization (SEO) in Spanish, boosting your online platform. If your company serves Spanish-language markets, your website should attract Spanish speakers. Only 2.4% of US-based online retailers have content in multiple languages — but there are 437 million Spanish speakers in the world!
seo in spanish

Spanish SEO Services Can Help

Unfortunately, most SEO services work in a single language, usually English. When they do work in Spanish, they rarely appreciate the differences between markets that speak the language. They’ll often think in terms of Hispanic SEO or European Spanish SEO — but digital marketing in Latin America works differently than in Spain. WhooSEO knows the difference!

And if you are beginning to engage with large Spanish language markets like Mexico and Columbia, we can get you established and set you up for success. Non-English markets can tap into large numbers of customers and sometimes present fewer competitors. Spanish SEO can get you started!

70% of customers look for a product or service by searching the web. If your search engine results (SERPs) place you at the top, you will be the first company these customers see. Let our team take you there with our proven techniques for internet marketing in Spanish.

We are a Spanish SEO company with the experience and knowledge to fine-tune your web presence no matter what Spanish language region you do business in. So whether you are entering a Spanish language market or are a legacy company, we can give you the edge over your competition.

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Benefits of SEO For Spanish Companies

Greater Brand Awareness

To be a success, your company needs brand awareness. Spanish SEO services reliably place you at the top of search engine results in the regions you need to be.

Authority Impacts

Our Hispanic digital marketing agency will give you high quality content that keeps users engaged and convinces other high achieving websites to link to you.

Traffic and Conversions

The biggest advantage to Spanish website SEO is high internet traffic and conversions. After all, 64.5% of online users click on the first three results.

Build It Better

Our services check everything from your code to your tags to your headlines, making your website a paradise for search engines like Google and Bing.

Higher Return On Investment (ROI)

Spanish SEO consultancy gives you a higher ROI than traditional and social media marketing — with proven results and little overhead.

Make You More Competitive

Our agency gives your website a clear roadmap to make the changes needed to leave your Spanish-language competition in the dust.

What Is SEO in Spanish?

SEO tweaks your online content and expands its presence across multiple platforms to make your website more visible in online searches.

Spanish SEO unites several strategies and processes that puts your website at the top of search engine rankings, and it does so with a focus on Spanish language users. Simple transliteration is not enough!

There aren’t just language-specific tactics, but culture-specific considerations as well. We go beyond Hispanic digital marketing. We can also help you succeed in Spain.

To do this, keywords on a blog aren’t enough. WhooSEO’s Spanish SEO services are the best in the business because we have a proven approach to make qualified conversions in the specific regions and cultures you want to excel in.

Some important information on SEO marketing:
✔ 68% of online experiences start with search engines, especially Google — no matter their first language
✔ 70% of prospective customers search online first
✔ 53.33% of total website traffic comes from organic searches
✔ 76% of people who did a local search using their smartphones end up visiting a local business within a day

Spanish SEO Best Practices

At a minimum, the best Spanish SEO strategy should provide:

● Site Audit: We analyze current content, mapping, coding, backlink profile and keyword density so that we can flag all potential issues and strengths. This helps us create a suite of SEO tactics and also helps you avoid fatal errors in design.

● Keyword Research: Keyword research drives your organic traffic efforts. At WhooSEO, we do keyword research to find out the best SEO keywords for your company. We use industry leading SEO tools, like Ahrefs, Brightedge, and Semrush. We can also do advanced segmentation to separate mobile and desktop keywords, as well as Keyword GAP analysis.

● Tracking Setup: Next, we produce customized, regular reports to fit the client. We do this by first analyzing the tools you’re currently using. We may need to suggest additional “essential” measurement tools that will track and report your SEO performance with adequate analytic outputs. We can also track the user’s journey through your website.

● Next Steps: Once we have our on-page optimization strategy, we are ready to think long-term. As the site progresses, we will continue to support you to strengthen your SEO effects with outreach and link building, creating ongoing boosts to your online success. Many of your competitors most likely lack high quality backlinks to their websites, and our services make sure that you succeed where they have failed.

How to do Spanish SEO?

Our SEO services for Spanish companies could include the following:

● Performing Competitive Digital Analysis: We compare you and your competitors with advanced digital analysis.

✔ Complete a comprehensive competitive marketing analysis to see how you stack up in comparison to your top 3-5 competitors in the SERP using data tracking tools and software
✔ Create goals and corresponding SEO strategies
✔ Perform SEO keyword research in every relevant language and identify the top driving keywords with higher search volumes
✔ Establish your baseline for website structure and code, then compare it with your competitors to create a sales-driving and actionable plan

● Optimizing Website Code and Content: We optimize your website code and content to make it SEO friendly.

✔ Edit your websites structure and code to be in-line with best SEO practices
✔ Make your site mobile responsive, secure, and fast — 90% of Latin American ecommerce is handled through mobile devices
✔ Edit and optimize your existing website pages for creative content and search visibility

● Creating New Website Content: In order to make you outperform your competitors, we create new website content in multiple languages.

✔ Creating or enhance existing SEO creative content assets
✔ Publish targeted and well written content and implement a blog strategy
✔ Optimize and create content for voice searches and digital assistants

● Managing Local SEO: We also create a regional SEO strategy for every area you’re in.
✔ Optimize your company’s social media listings for local SEO best practices
✔ Optimize your Google my business account for your business address, business hours, maps, etc.
✔ Locate and audit existing citations across directories like Yelp, Yellow Pages etc.
✔ Manage, discover and monitor local SEO and backlinking opportunities to build up authorities

● Bespoke Outreach: While doing a backlink audit of your competition and yourself will help, this alone will not suffice if you are up against big competitors.

✔ Fix broken links and bad referrals — these can damage your ranking
✔ Create an outreach budget and timeline for a range of publications
✔ Our team will help you plan a path to success tailored to fit markets around the globe. We put your website through a link acquisition process, ensuring long term, dependable results.

We Will Help You Succeed

WhooSEO’s Spanish SEO services are focused on bringing your website organic search traffic in the precise areas you do business in. We are entirely committed to digital marketing in Spanish, and we want to put our expertise and experience to work for you.

Our data-driven team has the know-how to make winning strategies for marketing in multiple Spanish language regions because we’ve done it before. We don’t have to adapt our experience to Spanish SEO — our experience is Spanish SEO.

Whether your company is large or small, does business in Latin America or Europe or elsewhere, WhooSEO is the Spanish SEO agency for you. Ask about our SEO consultation today, and let’s start supercharging your business with SEO!

Frequently asked questions


What is Spanish SEO?

Spanish SEO is the process of increasing SERP rankings for keywords for Spanish versions of search engines. It aims to increase rankings for Spanish search terms so the traffic volume to the website improves.

How to market your business in Spain?

The majority of the population in Spain are active internet users. To effectively market your business in Spain, you need to build a solid online presence and utilize SEO, SEM, social media marketing, and other digital marketing channels.

Why set up business in Mexico?

Mexico has a growing economy and relaxed financial laws that are perfect for setting up and managing a business in the country. The share of internet users is also increasing rapidly, offering more opportunities for businesses and helping them reach more Mexican customers with ease.

Is the Spanish e-commerce market flooded?

In Spain, 93.2% of the population uses the internet, but only 58% have bought a product online in 2021. The Spanish e-commerce market is only moderately flooded, and new businesses can penetrate the market with an excellent strategy and a strong online presence.

What is the future of e-commerce in Mexico?

Mexico has the second largest e-commerce market in Latin America. With a 6.5% annual growth forecast for the next two years, the e-commerce market in Mexico is expected to grow further, resulting in a market volume of US$21.8 billion by 2024.

What is the best way to sell online in Argentina?

The best way to sell online in Argentina is to set up your own e-commerce website and drive traffic to it using social media, SEO, and SEM. You can also sell your products on top e-commerce sites like Mercado Libre, eBay, and Amazon.

What are the fastest growing e-commerce market segments in Argentina?

In Argentina, Electronics & Media is the largest e-commerce segment, accounting for 30% of the e-commerce revenue. The food and beverage category are the fastest growing segment, with an annual sales growth of 111% between 2018 and 2019.

Is Spain good for e-commerce?

Spain is one of the best countries for e-commerce, boasting the 13th largest e-commerce market in the world. 93.2% of the population uses the internet, and the e-commerce market is expected to show an annual revenue growth rate of 7.6%.

Is online shopping popular in Spain?

Yes, online shopping is popular in Spain, with more than 67% of the population being online shopping users. One in two Spaniards make online purchases at least once a week.

Is online shopping popular in Mexico?

Mexico is a maturing e-commerce market, and the majority of the population is accustomed to shopping online. Seven out of ten internet users in Mexico have bought at least one product online, and the number of online shoppers is expected to grow further in the coming years.

How big is Mexico's e-commerce?

Mexico is the 17th largest market for e-commerce, valued at US$ 15.8 billion in 2020. The e-commerce sector witnessed year-over-year revenue growth of 35% in 2019 and 81% in 2020.

What are the trends of e-commerce in LATAM?

Nearly half the Latin American population buy products online, and around half of the retail e-commerce sales take place on mobile devices. Latin America’s e-commerce sector is a hypergrowth market, and it is expected to maintain an annual growth rate of 30% until 2025.

How many people shop online in Colombia?

More than 40% of the Colombian population have bought at least one product online in 2021. It is the 32nd largest market for e-commerce, with over 28 million internet users and 22 million online shoppers.